Subletr
- Dedicated student subletting marketplace for easy finding and listing of sublets
- Designed for unique student life needs and situations
- Perfect for internships, study abroad, semester breaks, and summer housing
- Provides crucial, localized sublet data for informed decisions
- Creates an equitable and accessible housing market for all students
EyeCorps
- Marketing consultant role at EyeCorps, a non-profit organization focused on curing cataract eye blindness in Sub-Sahara Africa
- Developed marketing strategies for community outreach programs
- Created content for social media and digital marketing campaigns
- Analyzed target demographics and engagement metrics
- Collaborated with healthcare professionals and community leaders
Product to Platform: Business Evolution & Strategy
- Comprehensive research paper analyzing the strategic evolution from product-focused to platform-based business models
- Examines the platform economy's impact on market dynamics and pricing strategies
- Outlines strategic frameworks for successful business model evolution and transformation
- Features in-depth case studies on the successful platform transitions of Apple and Amazon
- Investigates platform value creation and the powerful role of network effects
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Crocs Case Study
- Comprehensive analysis of Crocs' transformation from functional footwear to global cultural phenomenon
- Examined market positioning and competitive landscape
- Analyzed customer segmentation and target demographics
- Evaluated business model innovation and revenue streams
- Developed strategic growth recommendations
Netflix Innovation Strategy
- Analyzed Netflix's innovation strategy and competitive positioning
- Created semester-long strategic roadmap with clear objectives
- Focused on user retention and engagement strategies
- Developed global expansion and market penetration plans
- Implemented strategic OKRs and KPIs for measurable outcomes
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